STUDIO_01_LOWRES_RGBThe futuristic theme of the set in UNEXPECTED FAMILIAR draws inspiration from a design movement from the 1980s called ‘Memphis’, which was inspired by a merging of Art Deco and Pop Art culture. For this shoot, we leaned nostalgically back to these movements, juxtaposing them with echoes of the ‘60s to deliver a new modernity.

STUDIO_02_LOWRES_RGBThough the Art Deco and Pop Art cultures were heavily misunderstood, these design movements influenced the ‘80s in many ways – from furniture to art and even through to home-wares. The UNEXPECTED FAMILIAR collection defines and presents a collection of sophisticated styles that are both unexpected… yet also familiar.

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  1. Apply LEAVE-IN.REPAIR to damp hair and smooth with ROLL.BRUSH.
  2. Then, apply ANTI.GRAVITY and sandblast in to the hair.
  3. Starting at the nape, use a medium sized curling tong with the ‘flip set’ technique, then cool around a large roller all off of the base for minimal volume.
  4. Back brush the hair flat, but combine together, let the style sit, then brush it out with SESSION.SPRAY and PIN.CLIPS.
  5. To perfect the indent and crests of the wave, use a medium sized curling tong and finish with SHIMMER.ME BLONDE.

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Hair: Kevin Murphy

Photographer: Luis Murphy

Hair Team: Nathan Gorman, Wade Blackford, James Nicholson, with PLATINUM.KEYS Mhari McQueen and Alyx Hitchins

Digital/Video: John O’Rourke, Reuben Gates

Models: Frankie Bon Scotney, Zoe Barnard, Taylah Roberts, Emm Vernon-Skewes

Wardrobe: Emily Ward

Make-Up: Kenneth Higgins

Location: Melbourne, Australia

BTS Photographer: Olliver Freeman

Producer: Debbie Walters